ROI Focused Marketing and Internet Business Solutions

In today’s declining economy, Chapter 13 Bankruptcy and Chapter 7 Bankruptcy are unfortunately more commonplace for many Americans.  For almost a month now, I have been working with the American Bankruptcy Center doing lead generation for their member attorneys in Texas.

Marketing for bankruptcy lawyers is very different than marketing for a criminal defense lawyer in that many of the people who need the help are not criminals.  Many of their potential clients who file for bankruptcy will end up being able to keep their homes and vehicles, which is great.  If you ask me, it is much better to file for bankruptcy, admit that you are over your head, than to be evicted from your home or have your vehicle repossessed.  Anyways, back to the marketing.  When generating leads for bankruptcy attorneys, we must keep in mind that the potential clients are:

1. Embarrassed about the predicament they are in

2. Do not understand the differences in Chapter 13 Bankruptcy and Chapter 7 Bankruptcy

3. Are probably not looking to hire an attorney they find on the Internet

We have been keeping these factors in mind when marketing for the American Bankruptcy Center and have been successful.  I know that as we hone down the campaigns and refine what we are doing, the cost per lead should drop and our conversion rates should increase.  We are currently using the Pay Per Click Advertising (PPC) on Google Adwords and Yahoo Search Marketing to generate leads on a Landing Page type Lead Generation Website.  More updates to follow.

If you are interested in learning more about Bankruptcy Attorney Marketing or Lead Generation for Bankruptcy Attorneys, contact Matthew Arndt, Internet Marketing Specialist. Arndt Enterprises is Google Adwords Qualified. Call 877.673.7096 or visit www.InternetStrategyReport.com for more information.

Over the past 6 months I’ve been working with many Chiropractors who work with Dr. Ben Altadonna doing Pay Per Click Marketing to generate leads.  The majority of them have seen at 30-150 new leads per month at an average cost of $20 or less per lead.

With Newspaper Advertising starting to become more expensive and cost per lead increasing for the Chiropractic Practice, more and more Chiropractors are coming to us for help.  It is surprising about how many Chiropractors are late adopters of Internet Marketing, but for those who are participating in the Pay Per Click Programs with Arndt Enterprises, they have been able to realize at least moderate success even in the declining market.

Chiropractors marketing to Patients with Sciatica, Spinal Stenosis, Herniated Discs, Fibromyalgia, Balance Disorders, Headaches, and Carpal Tunnel Syndrome have been generating generous amounts of fresh leads for their practice. Unlike Newspaper Advertising in which the leads come in waves, PPC Lead Generation allows for more consistent leads coming in across the month.

To learn more about Internet Marketing Strategies that work, visit www.InternetStrategyReport.com

For more information on Internet Marketing for Chiropractors visit ArndtEnterprises.com or call 877.673.7096.

Matthew Arndt – Internet Marketing Specialist